It’s a cupcake CRAZE!

Cupcake Lingerie is a fun, sweet and trendy product with a touch of unexpected flair!  Cupcake Lingerie targets a junior customer who is not afraid to take risks with fashion and practice true self expression with the latest trends.

The collection is based on successful core bra frames assorted in a variety of fun prints, colors and fabrications with eye-catching detail on the panties such as a satin ribbon lace-up or a flutter edge finish.  The line is merchandised as a mix and match concept, providing the consumer with "fashionable function" - designer looks that fit at an affordable price.  Our goal is to create a convenient shopping experience for our buyers with a variety of must have product.  Come get your cupcakes today!

The line is targeted at junior and contemporary retailers in the US with plans to expand in the near future. The size range for bras is 32A-38C and for panties S-XL. A Plus Size range is also being considered. To start, Cupcake Lingerie is offering unique gift giving items and specialty marketing. Look out for Cupcake Lingerie in stores.